What you do
on your iPhone is your business! Think again! September was a big month for
Apple as they released their highly anticipated iPhone 5 and new their new
software iOS 6. But what they didn’t mention was they are now tracking what you
are doing on your phone for advertising purposes. You read right, Apple is
using new technology to track your behaviors on the device for marketers to
target ads to you. There is good news… This can be shut off in the settings
although its not very simple. Out of the box, iOS 6 allows marketers to track
your behavior on your device so many people either don’t know or are too lazy
to shut it off so marketers are thrilled to get this new data, which has never
been available before. So what have you been downloading or visiting on the
web? Apple knows.
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