As monitor
of your brand’s Facebook page have you ever wondered why a post you made two
hours ago has only received 30 views on the timeline? Figuring out Facebook’s
algorithm is better said than done. Here is a key strategy for you to try and
get the most out of our Facebook brand page. Similar to Twitter, the lifespan
of a status update is growing lesser by the day. Research shows the average
lifespan on Facebook is just over two hours. For your brand page, post 5-7
times a day, every three hours. Engaging content will get more views. By
reviewing what times your statuses are getting the most interaction will allow
you determine what content you want to share during your “peek times.”
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