Wednesday, October 10, 2012

Online Shopping Blurs the Lines


This is the greatest season of the year for major online retailer Amazon ramping up into Christmas. Unfortunately this morning they woke up to the realization that their 4th quarter might not be as large as it has been in the past. The consumer loves the convenience of shopping online however hates waiting for the product and that’s why Wal-Mart announces “Same Day Delivery” for a flat $10 fee. As long as orders are in before Noon, they will receive the product that day. This is something Amazon has tried to do by opening up new warehouses but don’t have the ability to leverage their over 3100 local stores for inventory. 

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