What Is Responsive Design?

Some say that by 2015 over 80% of individuals visiting your site will be mobile traffic.  This statistic has businesses scared for their life because it brings up a few questions.  Do you have a mobile website?  Is it consistent with your brand identity?  Do you have to design a completely separate mobile site?  All great questions and we have found responsive design to be the answer.  Most WordPress and Drupal experts have been using it now for over a year.  Responsive design allows your web programmers to design a site with mobile, tablet, and desktop users in mind.  In most cases, the programmer designs a site with three columns.  If someone visits the site from a desktop computer, then it will show all three columns.  If they visit from a tablet like the iPad, then it will show two columns and if it’s a mobile phone, then one column.  It helps keep your brand identity intact across the board.